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"You get out of life what you put into it ... it's the same with business. A clear and impactful plan makes a massive difference to achieving this. With a great plan you can engage others with a sense of direction and purpose, align all activities and review progress"
Matthew Brearley, Ex HR & Properties Director, Vodafone
"I think that Business Planning is a critical phase; it not only sets the scene for what is going to be really hard work, but should contain key milestones of business ambitions and ultimately how it can grow.
Business Planning is important to making the right decisions for your business what ever the size and it should not just focus on financial aspects; staffing, structures and key competitor analysis also play a big part. It shouldn't need to be complicated, but need to be effective so it can be followed and tweaked along the way - The fact is if you fail to plan you plan to fail."
Lee McQueen, 2008 winner of The Apprentice
"Citrus PR s a South Coast based specialist travel and events Public Relations agency and 2011 has been the BEST year we have ever had! At the start of 2011 we took serious steps to dust off our business plan and make it a real part of the business, not just a document that gathers hypothetical dust in the PC’s archive file. This involved a lot of work and getting all of the team behind the concept so that the goals and aims were achievable. Eight months on and we have just won a national Gold Award for being the Best Event PR of 2011 as voted by our chartered institute the CIPR and our turnover is up almost 48%. Looking forward to 2012 we are in the best shape we have ever been."
Fergus Dunipace, Citrus PR
'We’ve experienced significant growth over the last 4 years from a small company we’ve now become a leading company in the UK premium cosmetics industry. This growth has, of course, been achieved with great people and great products but essentially it’s been achieved with well-crafted co-ordinated business plans that include all aspects of our business, from operations through to customer service."
Mark Spillman
We also have some fun business plan quotations.